{ misul }
misul is korean for [art]. it is a brand made for artists and outsiders...
...a space for creators to manifest their dreams into reality.
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we curate a unique visual experience, based on unheard artists and untold stories.
we help others expand their audiences by providing an outlet for their creative output.
misul is for those who feel like they don’t fit in to society.
as much as society tries to stifle us, we resist.
the system is designed to box us out.
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…so we made our own box.
| jeong |
jeong is a korean word with no direct english translation. it is best characterized by love, sentiment, passion, human nature, sympathy, obsession, and attraction.
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this word encapsulates what we express through our art and is our primary focus when creating.
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misul represents artists and outsiders who strive for jeong.